About the IBM Center for Applied Insights

In a world overflowing with data, there’s a lot to be discovered. At the IBM Center for Applied Insights we aim to do our part, uncovering new ways of thinking, working and leading through research and analytics.

Discovering insights, however, is only step one. The real value comes in applying them. That’s why we focus on the application of new ideas and technologies — by studying organizations and leaders active in these emerging spaces. What motivates them? What makes some more effective than others? How are they overcoming obstacles?

Our studies pair strategic insights with practical lessons to help leaders deliver better results.

To learn more, visit our web site at http://www.ibm.com/ibmcai

This blog is managed by Julie Yamamoto, Ellen Cornillon, and Caroline Day. It follows IBM Social Computing guidelines.

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