Every summer I work with my neighbors gearing up for our neighborhood charity event BCC Rally for the Cure benefiting the Susan G Komen foundation. My neighborhood started this 10 years ago with one event – a women’s golf outing – and now it spans seven major events over the course of a week. As the BCC Rally expanded so did our need for great workers. We needed workers who could be brought on board and trained quickly to assist with various functions. We wanted to make this so much fun that people would want to come back year after year. These workers felt a sense of purpose and community and more important they felt a sense of worth. Companies today are facing these same struggles. How do they train and protect their workforce? How do they ensure these workers do a good job and feel like they are contributing? IBM and other companies face the same issues. IBM conducted a study that identified five major sets of capabilities around social business that they call ambitions. One of these ambitions is ” Build Educate and Protect the Workforce ” see what companies had to say about this….
Read Megan’s full post on the IBM Social Business Insights blog
Read more posts by Megan on the IBM CAI blog