Resources

[Video] What do you need to know to invest surgically?

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As a part of the research behind “Inside the mind of Generation D: What it means to be data-rich and analytically driven” we recorded in-depth interviews with fifty respondents.

Here is an excerpt from one interview with a senior manager of IT operations, re-imagined as an animated story. Would you like your companys investments to be surgical rather than spotty?

 

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[Video] Can you say “Bye-bye” to being a showroom for mobile?

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As a part of the research behind “Inside the mind of Generation D: What it means to be data-rich and analytically driven” we recorded in-depth interviews with fifty respondents.

Here is an excerpt from one interview with an IT director of a retail company, re-imagined as an animated story. How have you seen companies deal with showrooming?

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The Data Diaries video series: Take one

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Data-Diaries-small-blueI’ve always been a people-watcher. As a little girl, I would sit at the edge of the playroom only mildly impressed by the toys splayed across the floor, but fully engrossed by the adults in the next room who offered me a glimpse into my future. Now, I people-watch on the subway, in parks, at the mall.

People are fascinating.  Read the rest of this entry »

[Video] What sort of Kitchen Prescriptions does analytics cook up?

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Kitchen Prescriptions

As a part of the research behind “Inside the mind of Generation D: What it means to be data-rich and analytically driven” we recorded in-depth interviews with fifty respondents.

Here is an excerpt from one interview with a senior systems analyst, re-imagined as an animated story. Does it surprise you how much data a restaurant can generate?

 

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Social Business Gallery

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IBM_TA_Social_visualThe IBM Center for Applied Insights is always looking for ways to share our research in consumable and compelling ways. Below you’ll find image galleries from our social business thought leadership studies. Share an image you like, and be sure to bookmark the link to this gallery here–> http://wp.me/p4mqaW-tr

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What is your leading rainmaker?

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us__en_us__ibm__cai_gend__165x177The IBM Center for Applied Insights did a survey of 1,089 enterprises across 22 countries to better understand how analytics, cloud, and social were being put to use.

Here is a snapshot of the benefit select business roles expect to see in the next two years.

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